Win More
Listings

You pick the comps.We build the argument.

Stop spending hours on your CMAs. Drop in your MLS export — two minutes later you have the pricing case, the net sheet, and a story told the way your seller listens.

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4127 Maple Glen DrRiverside, OH 45213 · sample data
Range Supported
Recommended list price
$492,500
Supported range
$475–498K
9 comparables
Time to contract
~22 days
market avg 22
Seller's estimated net$224,931
AdjustmentsEvery line shown
Story styleAnalystDominantPeople-personSteadyAnalyst
MOVE FAST
$475,000RECOMMENDED
$492,500CEILING
$497,500
Comps adjusted line-by-line9 of 9
Excluded comps shownWith reasons
Print one-pagerIncluded
Build a free CMA presentation ↗

Whether it's your first listing appointment or your five-hundredth,
CMA Studio turns the comps you already pulled into a defensible pricing case,
a seller net sheet, and a narrative your seller actually hears,
under your brand, not ours.

Accurate, and done in minutes.

Your comps come straight from your MLS export, so nothing is stale. Every adjustment is shown, so you can back up the number at the kitchen table.

01Your comps, untouchedthe export your MLS produced minutes ago, never a stale sync
02A range, never a guesswith every adjustment shown in the report
03Nothing leaves your deviceanalysis runs in your browser; the file is yours
04You stay in controldrop comps, change the price, edit every word

Beat the agent
who overpromises.

Agents lose listings to whoever promises the biggest number. A number on its own is easy to beat. A price range, with every adjustment shown, is not.

04
Ways the story is told, matched to how your seller decides
01
Page sellers actually read: beats a 75-page data dump
00
Comps sent to our servers; the analysis runs on your device
02
Free presentations to start: every feature, no credit card
The CMA,
Presented
The CMA presentation your seller holds in their hands — branded to you
Speak Your
Seller's Language

Some sellers want the bottom line. Some want the story. Some want to see every number.
Your CMA should match yours.

How the finished report speaks to this seller
A meta-analysis of 31,000 salespeople found that caring about the customer improved how salespeople rated themselves. Adapting to the customer improved the actual numbers.
Grounded in adaptive-selling research (Franke & Park, Journal of Marketing Research, 2006) and personality-matched persuasion (Matz et al., PNAS, 2017). DISC is our practical framework for applying it.
The Pricing
Conversation
In agents’ own words, quoted verbatim from public forums and reviews
“I just put a range on there now. My listing percentage has gone way up.”
Listing agentr/realtors
“The biggest liar gets the job.”
on losing listings to inflated price promises
Agentr/realtors
“I pull all my own comps on the MLS, I just use these programs to make it pretty.”
Agentr/realtors
“My clients house shows 1 bedroom 1 bath when it is clearly a 3 bd 3 bath? How can I send him this report?”
RPR user, 2-star reviewApp Store
“Auto-generated CMAs are crap.”
Agreed. You pick the comps. We build the argument.
Agentr/realtors
Public posts from r/realtors and app-store reviews, quoted verbatim. These agents aren’t our customers; they’re the conversations CMA Studio was built for.
Simple
Pricing
Try it free: no card, no clock. Upgrade when it wins you a listing.
02

Free

Two full CMA presentations: every feature, no watermark, no expiry, no credit card. Plus unlimited sample mode.

Start free
Most popular
$39/mo

Unlimited

Unlimited presentations, every voice, every feature. $349/year (~$29/mo); most agents choose annual.

$29

One appointment

One presentation, when you need it, no subscription. Teams of 5+: talk to us.

Bring Comps.
Leave With
The Listing.

One minute from MLS export to a package the competition can't answer. Free while in early access; works with Matrix, Flexmls, and Paragon exports.

Open CMA Studio ↗